Senior Specialist, Talent Attraction
Job ID:
R191445
Shift:
1st
Full/Part Time:
Full_time
Pay Range:
$34.90 – $52.35
Location:
AAO Milwaukee – 750 W Virginia St
Milwaukee, WI 53204
Benefits Eligible:
Yes
Hours Per Week:
40
Our Commitment to You:
Advocate Health offers a comprehensive suite of Total Rewards: benefits and well-being programs, competitive compensation, generous retirement offerings, programs that invest in your career development and so much more – so you can live fully at and away from work, including:
Compensation
- Base compensation within the position’s pay range based on factors such as qualifications, skills, relevant experience, and/or training
- Premium pay such as shift, on call, and more based on a teammate’s job
- Incentive pay for select positions
- Opportunity for annual increases based on performance
Benefits and more
- Paid Time Off programs
- Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
- Flexible Spending Accounts for eligible health care and dependent care expenses
- Family benefits such as adoption assistance and paid parental leave
- Defined contribution retirement plans with employer match and other financial wellness programs
- Educational Assistance Program
Schedule Details/Additional Information:
Fully remote
Major Responsibilities
· Develop and execute talent attraction campaigns that elevate Advocate Health’s employer brand across assigned markets, creating localized content, graphics, and digital assets that align with the enterprise EVP and drive measurable engagement.
· Monitor competitive intelligence and market trends to identify opportunities for innovation in recruitment marketing, providing insights and recommendations to refine targeting, messaging, and channel strategy.
· Build strong partnerships across Talent Acquisition, HR, Marketing, and Communications to ensure brand alignment and consistency across all candidate touchpoints, translating enterprise messaging into authentic, localized storytelling.
· Develop and roll out scalable toolkits, templates and resources to equip TA delivery and sourcing teams with on-brand, data-informed materials that improve consistency and efficiency across markets.
· Collaborate with the Employer Brand Manager to plan and execute social media and teammate spotlight campaigns by developing content, tracking engagement metrics, performing social listening, and identifying trends or sentiment shifts to inform proactive adjustments.
· Ensure a consistent, brand-aligned candidate experience by reviewing and refining job postings, landing pages, and career site content for accuracy, tone, and SEO optimization; collaborate with the Program Manager to improve digital channel performance.
· Evaluate and optimize recruitment marketing tools, vendors, and job distribution strategies to enhance efficiency, expand reach, and improve conversion; recommend new platforms and creative approaches that deliver measurable ROI.
· Champion hiring event promotion and community engagement initiatives by partnering with internal and external stakeholders to develop campaigns and partnerships that attract a diverse, inclusive, and community-connected workforce.
Education
Bachelor's Degree in Marketing, Communications or related field
Certification / License
None required
Work Experience
Typically requires 5 years of experience in marketing, social media advertising or other communications function, with a focus on the use of social media and branding.
Knowledge / Skills / Abilities
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Experience in social media platforms, content development and trend analysis.
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Knowledge of SEO/SEM best practices. Ability to explain SEO/SEM strategies and tactics to non-technical stakeholders.
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Experience with social media applications, tools and techniques. Working knowledge of search engine marketing and consumer branding, as well as experience using automated content scheduling and monitoring systems.
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Demonstrated experience and proficiency with social listening and scheduling platforms.
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Strong interpersonal skills and the ability to express thoughts clearly and concisely.
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Excellent verbal and written communication skills. Ability to communicate and collaborate effectively with all levels of employees, management, executives, and other organizations.
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Proactive and self-motivated work style with proven ability to prioritize and manage multiple projects and changing priorities.
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Ability to operate independently in a self-directed, deadline-driven, rapidly changing team environment.
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Proficiency in the Microsoft Office (Word, Excel, PowerPoint, Access) or similar products.
Physical Requirements and Working Conditions
This position requires travel, therefore, will be exposed to weather and road conditions.
Operates all equipment necessary to perform the job.
Exposed to a normal office environment.
Human Resources at Advocate Aurora
Aurora Health Care is the largest health system in Wisconsin and a national leader in clinical innovation, health outcomes, consumer experience and value-based care. The state’s largest private employer, the system serves patients across 17 hospitals, more than 70 pharmacies and more than 150 sites of care. Aurora Health Care, in addition to Advocate Health Care in Illinois and Atrium Health in the Carolinas, Georgia and Alabama, is now part of Advocate Health, the third-largest nonprofit, integrated health system in the United States. Committed to providing equitable care for all, Advocate Health provides nearly $5 billion in annual community benefits.
