Digital Content Specialist
Job ID:
R197463
Shift:
1st
Full/Part Time:
Full_time
Pay Range:
$30.15 – $45.25
Location:
AAO Oak Brook – 2025 Windsor Dr
Oak Brook, IL 60523
Benefits Eligible:
Yes
Hours Per Week:
40
Our Commitment to You:
Advocate Health offers a comprehensive suite of Total Rewards: benefits and well-being programs, competitive compensation, generous retirement offerings, programs that invest in your career development and so much more – so you can live fully at and away from work, including:
Compensation
- Base compensation within the position’s pay range based on factors such as qualifications, skills, relevant experience, and/or training
- Premium pay such as shift, on call, and more based on a teammate’s job
- Incentive pay for select positions
- Opportunity for annual increases based on performance
Benefits and more
- Paid Time Off programs
- Health and welfare benefits such as medical, dental, vision, life, and Short- and Long-Term Disability
- Flexible Spending Accounts for eligible health care and dependent care expenses
- Family benefits such as adoption assistance and paid parental leave
- Defined contribution retirement plans with employer match and other financial wellness programs
- Educational Assistance Program
Schedule Details/Additional Information:
This is a hybrid role offering remote work opportunity with some travel required for occasional in-person team meetings. This is a remote, work from home position. Remote work is currently only approved for residents living in the following states: AL, AK, AR, AZ, DE, FL, GA, IA, ID, IL, IN, LA, KS, KY, ME, MI, MO, MS, MT, NC, ND, NE, NH, NM, NV, OH, OK, PA, SC, SD, TN, TX, UT, VA, WI, WV, WY.
The Digital Content Specialist is responsible for writing high-quality content that tells the health system’s story across a wide range of multimedia channels such as multiple care-delivery websites, health and wellness blogs, marketing campaigns, and consumer-first digital products. Works closely and collaboratively with content team leaders to ensure a consistent voice and disciplined message are delivered in a creative, compelling and customizable way for all channels. Partners closely with the division’s Digital Experience team, serving as a digital content expert.
Major Responsibilities:
- Serve as digital content expert while partnering closely with the Digital Experience team
- Research, conduct interviews, write and edit content that’s optimized for organic and AI search (SEO & AEO) and user experience for organization’s 30+ websites, email marketing and other digital platforms including blog posts
- Implement the enterprise-wide health and wellness content strategy
- Create and edit content to support messaging maps, organization-wide content calendar and initiatives across the division
- Ensure all content is on-brand and consistent in terms of style, quality, tone of voice, and optimized for relevant communications channels
- Maintain understanding of content channels and standards across the division, including brand, marketing, digital, social, media and public affairs
- Assist with large website migrations, including auditing and optimizing existing content and creating new content.
- Edit webpages in content management system
Licensure, Registration, and/or Certification Required:
- None Required.
Education Required:
- Bachelor's Degree in Marketing or related field, or
- Bachelor's Degree in Public Relations or related field.
Experience Required:
- Typically requires 2 years of experience in Public Affairs, Public Relations, Communications. Experience producing high-quality content for wide range of platforms and channels in a fast-paced, results-oriented environment preferred.
Knowledge, Skills & Abilities Required:
- Strong written and oral communications
- Deadline oriented, ability to handle multiple tasks and complete work accurately and within a short timeframe
- Strategic thinking
- Problem-solving skills
- Ability to work independently
- Results oriented
- Willingness to be flexible within work hours; Occasional attendance at evening or weekend work-related activities
Physical Requirements and Working Conditions:
- This position requires travel, therefore, will be exposed to weather and road conditions.
- Operates all equipment necessary to perform the job.
- Exposed to a normal office environment.
This job description indicates the general nature and level of work expected of the incumbent. It is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities required of the incumbent. Incumbent may be required to perform other related duties.
Communications at Advocate Aurora
Advocate Health Care is the largest health system in Illinois and a national leader in clinical innovation, health outcomes, consumer experience and value-based care. One of the state’s largest private employers, the system serves patients across 11 hospital locations, including two children’s campuses, and more than 250 sites of care. Advocate Health Care, in addition to Aurora Health Care in Wisconsin and Atrium Health in the Carolinas, Georgia and Alabama, is now a part of Advocate Health, the third-largest nonprofit, integrated health system in the United States. Committed to providing equitable care for all, Advocate Health provides nearly $5 billion in annual community benefits.
